Visual ID

Sky 12 Hours

Visual identity for Sky 12 Hours, Skytronic’s electronic music marathon that drew around 4,000 people per edition to the BierSite complex in southern Brazil.

Sky 12 Hours

The event

Sky 12 Hours took place at the now-closed Skytronic, an electronic music club known for its artist curation, inside the BierSite brewery complex in the north of Rio Grande do Sul. Each edition brought together around 4,000 people.

The identity

An event of that size called for an elegant visual language, worthy of the experience. From the graphic concept, I rolled out a teaser campaign and promotional pieces in several formats, keeping the same atmosphere from the first announcement to the night before.

  • Event cover
  • Instagram teasers
  • Square and landscape posts
Sky 12 Hours – image 1
Sky 12 Hours – image 2
Sky 12 Hours – image 3
Sky 12 Hours – image 4
Sky 12 Hours – image 5
Sky 12 Hours – image 6